Media

　Project name：www.adhuwai.com

　Industry background：

　　There is still keen competition in outdoor media market in the first half of 2014, and traditional outdoor media and the newly emerged digital outdoor media have been seeking for their own space to grow in the competition. In the first half of 2014, the total investment in outdoor advertisement is up to RMB 48 billion.

　　Outdoor media is the only advertising media existing as the urban terminal. The outdoor media publishes not only advertisement but also humanistic feelings in the city. Therefore, the future of advertisement is in outdoor media. Rising from the terminal, the spring of outdoor advertisement industry is coming. In the process of the transfer from “Made in China” to “Created in China”, the outdoor advertisement will have a bright future.

　Project introduction：

　　www.adhuwai.com is established by the group with the purpose of bringing the outdoor advertisement to Internet and creating a one-stop integrated service platform, to fully show the advantages of “better and more economical” of the platform.

　　Until now, the media resources of website cover 34 provincial administrative regions in China, with a total amount of 1.5 million, making it a professional operating platform for outdoor media resources.

　　The types of the media include: airport media, railway station media, metro media, traffic media, highway media, shopping mall media, public place media, building media and community media.

　　The forms of the media include: large LED, light box, pillar, billboard, billboard on stairs, billboard on wall, bus stop, bus body and elevator in the building.

　Subsidiary：

Beijing Lianzhong Tongying Advertisement Co., Ltd.

　　Beijing Lianzhong Tongying Advertisement Co., Ltd. (hereinafter referred to “Lianzhong Media”) has created a new O2O pattern of outdoor media and practiced the innovative principle of outdoor media technology www.adhuwai.com, aiming to become a bridge between outdoor media and brand from the aspects of integration, innovation, service and execution.